Home > All the books     ALL THE BOOKS You released a book related to Seniors and Baby-boomers market? contact us if you want it to feature in this list...     The Silver Market Phenomenon: Business Opportunities in an Era of Demographic Change by F. Kohlbacher, C. Herstatt Marketing to Seniors - 2nd edition by Michael C. Walker Sold on Seniors : How You Can Reach & Sell the $20 Trillion Senior Marketplace by Gary Onks Direct Marketing, Direct Selling, and the Mature Consumer by James R. Lumpkin, Marjorie J. The Design of Home Appliances for Young and Old Consumers by Adinda Freudenthal Agequake: Riding the Demographic Rollercoaster Shaking Business, Finance, and Our World by Paul Wallace The 50+ Boomer: Your Key to 76 Million Consumers by Donald L. Potter Longevity Revolution by Theodore Roszak Ageless Marketing : Strategies for Reaching the Hearts and Minds of the New Customer Majority by David B. Wolfe The Age Wave : How The Most Important Trend Of Our Time Can Change Your Future by KEN PHD DYCHTWALD Age Power: How the 21st Century Will Be Ruled by the New Old by Ken Dychtwald, Ken, Phd Dychwa Boomers, Xers, and Other Strangers: Understanding the Generational Differences That Divide Us by Kathy Hicks Rocking the Ages: The Yankelovich Report on Generational Marketing by J. Walker Smith, Ann S. Clurma Marketing to the Mindset of Boomers and Their Elders: Using Psychographics and More to Identify and Reach Your by Carol M. Morgan Marketing to Leading-Edge Baby Boomers by Brent Green Prime Time: How Baby Boomers Will Revolutionize Retirement and Transform America by Marc Freedman Boomer Nation : The Largest and Richest Generation Ever, and How It Changed America by Steve Gillon Silver Linings: Selling to the Expanding Mature Market by Herschell Gordon Lewis Segmenting the Mature Market: Identifying, Targeting and Reaching America's Diverse, Booming Senior Markets : Based on the 50+ Studies by Carol M. Morgan, Doran J. Levy The Mature Market: A Strategic Marketing Guide to America's Fastest Growing Population Segment by Robert S. Menchin > Next