Heads, Presidents, Managers and Directors of…
Over 50s /Pension Products
Retirement Income /Retirement
Senior Market /Grey Market
Marketing
Strategy / Planning
New Product / Service Development
Segmentation
Consumer Strategy / Insight
Retail Banking
CRM
Business Development
Customer Insight
Customer Retention
Key Topics
# MARKETING AND SALES
# 50-PLUS CUSTOMER SEGMENTATION AND RETENTION
# FOCUS ON CHANGING BEHAVIOURAL PATTERNS IN THE 50-PLUS
# COMMUNICATION AND DISTRIBUTION CHANNEL STRATEGIES
# PRODUCT INNOVATION
Key Features
# Determine the profile of the 50-plus customers in order
# Understand the longevity issues for the 50-plus market
# Implement a closer marketing relationship with your
# Achieve continuous innovation of products and services
More informations, click-here
