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3rd Annual Expo Address the Needs of Baby Boomers Baby Boomers (born between 1946 and 1964) are changing the definition of retirement.  They are seeking ways to renew, revitalize, reinvent, and rediscover, seeking answers to questions regarding health, finances, relationships and goal actualization. At 77 Million strong – the largest sector of decision making consumers – they are the 21st Century’s hot topic.   Representing massive spending power, they have issues that are unique to the boomer generation.  MSN, NBC, Business Week, Newsweek, USA Today, and many others are devoting entire sections significant to Baby Boomers.    At The Boomers Show: How to Be Healthier, Wealthier, Wiser…and Live It Up, Baby Boomers are informed and entertained by motivational speakers, and numerous exhibits, presented according to their category.  Financial Services, Real Estate, Travel, Second Careers, Aesthetics, Anti-Aging, Health & Fitness, High Technology, Luxury Goods, Recreational Activity, and Transportation.   The first Boomers Show™ was produced in June 2005 at the Los Angeles Convention Center.  The second Boomers Show took place in Las Vegas, October 5-6, 2007.   With the heavy concentration of affluent baby boomers in Southern California, it was a natural to bring the Expo back to California – to the City of Long Beach with its state-of-the-art convention facilities and its numerous recreational options.   Baby Boomers have always made history, they now reinvent retirement.   In the ‘60s and ‘70s they branded the era of rock and roll, muscle cars, Harleys, and Levi’s.  Today, purveyors of breakthrough therapies, luxury goods, financial planning, cosmetic makeovers, sexual potency, second homes, and other products that promise the ability to stay forever young market directly to them. The sales of sports cars and expensive motorcycles are skyrocketing. The fashion industry is creating distinct divisions to cater exclusively to Baby Boomers. Baby Boomers grew up with rock and roll, free speech, and self-discovery.  They will do anything to find the magic pill to be able to live healthier, wealthier, and wiser.  In October, they will have the opportunity to recapture the voice and energy of the ‘60s and ‘70s and apply the information they receive to better their lives now and in the future. The following links provide information on boomers that support the Boomers Show™ concept http://www.boomersshow.com     By KS Date 21-08-2008 Print this article  OTHER ARTICLES Brent Green : Mutual of Omaha’s “Ah-Ha Moments” Campaign Inspires Boomers   One Voice: Shaping Our Ageing Society - UK   America's Schools Are About to Be Hit By the Largest Teacher Retirement Wave in History Are We Ready?   Can we talk? Boomers not explaining employee benefits to gen Y   Age-Dependent Employment Protection   Retired Spouses: A National Survey of Adults 55-75   How Boomers will confront, impact and adapt to the next 20 years   AARP Study Shows Boomers Want to Volunteer More   American Dream on Life Support: Boomer-Plus Americans Believe They Will Leave World in Worse Shape   Change of public perception of retirement villages begins with village owners